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Kris Sheppard Creative

Kris Sheppard Creative

a Branding & Design Portfolio

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The Dog Geek Featured Image
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The Dog Geek

I had the opportunity to create a logo and business card for a pet blog. The main thing my client wanted was for me to somehow incorporate the silhouette of her late Australian Cattledog, Brizzy.

She gave me some reference shots to go off of and I created this drawing from them.

From the initial drawing, I created a few options for her to choose from trying out different ideas mainly with how the typography could interact with the shapes of the dog.

We decided to use go with versions 3 as the main logo and 1 as a secondary.

Finally, from this, I created the business card taking the colors she wanted and using both versions of her logo.

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